Building Your Sales Engine

Building Your Sales Engine

A show where Mark McGraw, a top Sandler Sales Trainer and David H. Sandler award winner, interviews salespeople and sales managers to discover their successes and how they got to be the people they are today.

We break down the elements of selling success and share mindsets, habits and techniques that help salespeople and managers build a proven, reliable, transferable system for sales.

Recent Episodes

June 26, 2025

The Truth About Value-Based Selling That Most Salespeople Never Learn

Mark McGraw sits down with Josh Pitchford to unpack one of the most misunderstood concepts in sales: Value. You’ll learn what it actually means to deliver value, why it’s different for every buyer, and how to uncover it by fo...

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June 19, 2025

Breaking Into New Markets with Harris Fogel

Mark McGraw sits down with Harris Fogel, founder of TechCPG—a company that helps organizations break into the U.S. market and work with consumer packaged goods (CPG) companies. To find our handout for this episode, click here...

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June 12, 2025

The 3 Rules That Transformed My Sales Career — And My Life — with Ter…

Mark McGraw sits down with Terry Turley, the Senior National Sales Director at Primerica. Terry shares the habits and principles behind his extraordinary rise from a nervous, struggling salesperson to leading over 600 offices...

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June 5, 2025

Grow Your Pipeline Through Strategic Partners with Sheri Spencer Bach…

Mark McGraw sits down with Sheri Spencer Bachman to unpack what really makes business partnerships work. Sheri shares practical insight on how to choose the right referral partners, why trust is the key to stronger business r...

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May 29, 2025

Inside the Mind of Top Salespeople with Tim Geisert

Mark McGraw sits down with Tim Geisert to break down how to be a great salesperson in today’s ultra-competitive market. To find our handout for this episode, click here . Tim shares practical strategies for building trust, na...

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May 22, 2025

Dealing with Difficult Conversations with Markku Kauppinen

Mark McGraw sits down with Markku Kauppinen, an expert on conversations and behavioral styles, particularly the DISC model. To find our handout for this episode, click here . Markku shares practical strategies for handling di...

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